About me
I step in as the first designer to shape strategy, introduce design practices, and build momentum in fast-moving environments. My experience spans technical spaces like logistics, security, and fintech, where UX needs to align tightly with engineering constraints and business priorities.
With a structured, user-centered approach, I help teams navigate ambiguity. Alongside hands-on work, I guide product thinking, scale process, and mentor not just designers but also cross-functional partners and external talent. I care deeply about how teams work and how design can elevate both the product and the people behind it.
I believe in
- Designing intuitive experiences that people trust and enjoy.
- Collaborating across disciplines to deliver better outcomes.
- Building scalable systems by balancing speed with vision.
- Staying curious, critical, and clear in ambiguous spaces.
- Bringing everyone into the design conversation.
- Balancing user needs with meaningful business results.
I've had the privilege of working with some of the world's best brands, including
Life beyond work
I geek out on hands-on projects, learning new skills, and spending time outdoors. Most recently, I’ve been building a camper van as my basecamp for all the things I love: mountain biking, hiking, and finding quiet places to camp. When I’m not immersed in UX, you’ll usually find me wiring something, fixing something, or figuring out how to build something I’ve never tried before.
